Explore new images of our state-of-the-art experiential whisky emporium at Johnnie Walker Princes Street. The retail space will open as part of our eight-floor whisky visitor experience later this year, offering limited edition bottles, exclusive liquids and a personalization area. Explore a truly modern whisky shopping experience with unique and exciting interactive features.
There's never been a retail space, never mind a whisky store, like this before in Edinburgh and we're proud to introduce this new modern retail concept to the city. We can’t wait to share it with you when we open the doors this summer.
Spanning 320 sq. meters, the ground-floor retail space is home to our personalization area. Guests can customise their bottles with engraving and bespoke label printing services, making the perfect gift or memento. There will also be the opportunity to bottle your own special edition Johnnie Walker in the custom studio, offering an exclusive liquid only available at Princes Street in the heart of Edinburgh.
Visitors will be able to shop Johnnie Walker’s extensive portfolio at Princes Street and learn about the different whisky variants. From Red to Blue Label, hear the story of each liquid when you approach the audio motion sensor showcase wall. Guests can also discover their perfect whisky match based upon their taste preferences. The experiential store caters to whisky connoisseurs and novices alike, with staff on hand to give expert advice on the variety of flavors and finishes of our extensive whisky assortment.
For whisky enthusiasts, guests can shop an incredible range of some of Scotland's rarest and most exceptional whiskies.
As well as offering an incredible selection of whisky, the Johnnie Walker emporium will sell a range of store-exclusive branded garments and accessories, such as sustainably sourced clothing, home accessories and bar tools, as part of the lifestyle boutique at Princes Street. Guests will also be able to shop highball ingredients and cocktail kits to create their favourite Johnnie Walker serves at home.
Take the plunge and discover cocktail recipes, new product launches and the latest from our world of whisky.
This is just the first step to a whole new whisky experience. We're glad to have you on board. Keep walking.
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