VENUE HIRE
Whether you’re entertaining, learning or celebrating, our landmark city centre location, coupled with the most spectacular views of Edinburgh Castle, means your next event is guaranteed to be unforgettable at The Johnnie Walker Experience.
UNIQUE AND BEAUTIFUL SPACES
Located in the heart of Edinburgh’s city centre, with Edinburgh Castle as its backdrop, our remarkable brand home was purpose-built to deliver world-class experiences and events.
We are proud to have been crowned the World’s Leading Spirit Experience and to have earned a Green Tourism Gold Award for our commitment to sustainable practices.
360 VIRTUAL TOUR
If you need to take a closer look at our events spaces and get a true feel of the experience – or to help you decide which room suits you best – our 360-degree virtual tour give you the access you need.
OUR SPACES

FESTIVE PARTIES
Whether you’re planning an intimate gathering, a dazzling corporate party, or a memorable private dinner, The Johnnie Walker Experience is the perfect place to celebrate in style. Take a look at our Christmas Packages Brochure for tailored options designed to make your celebration truly unforgettable. From elegant spaces to exceptional dining and perfectly paired drinks, we’ll make your event sparkle.

CORPORATE PARTIES & CONFERENCES
The largest of our event spaces, the Label Studio offers unrivalled views of Edinburgh’s iconic castle, superfast WiFi, hi-spec lighting and AV equipment. The space can be adapted to accommodate up to 180 guests for events as wide and varied as product launches, brand activations, art exhibitions, live music, photoshoots, screenings, fashion shows and press conferences.

PRIVATE EVENTS & TASTINGS
Our Rooftop Bar features epic views of the Edinburgh skyline, expertly crafted whisky cocktails, and locally sourced cuisine. It truly embodies the magic of The Johnnie Walker Experience and always delivers on the wow factor. This unique space is usually open to the public but can be privately hired for up to 80 guests. Our intimate private dining area, The Blue Room, is also included with seating for up to 12 people for world-class food and drink in a VIP setting.
MAKE A BOOKING
Email us
JWPSeventsenquiries@diageo.com
