A Tradition of Whisky Giving

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It All Started with a Gift for a King

History of Johnnie Walker Black Label Gift to King George V

In 1934, King George V awarded a Royal Warrant to John Walker, a man with a small business and big ambitions.


History of Giving Johnnie Walker Scotch Whisky

Soon after, Johnnie Walker became the gift to give in over 120 countries — a legacy that remains today.