JOHNNIE WALKER PARTNERS WITH ANGEL CHEN
FOR LUNAR NEW YEAR
JOHNNIE WALKER BLUE LABEL LUNAR NEW YEAR LIMITED EDITION

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Johnnie Walker Blue Label Lunar New Year Limited Edition design is created by rising star of the fashion industry, Shanghai-based designer Angel Chen.

2023 LNY Blue Label

The stunningly vivid design for the Year of the Rabbit features a dynamic, modern interpretation of 2023’s Zodiac animal, the sprightly rabbit. Symbolising mercy, elegance and beauty, the rabbit signifies longevity in traditional Asian culture and as an echo of the Johnnie Walker motto, Keep Walking, prancing rabbits are captured bounding amongst mountainous peaks.

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Designer Angel Chen says: “There’s a defiant energy to my illustrations which bring to life the vibrant spirit of the rabbit as it leaps across the design, symbolising how we need to keep moving forward, spreading goodness throughout the year to come.”

JW F23 LNY Blue Label 2 Bottle And 2 Serves Landscape

Johnnie Walker Blue Label - a whisky made using some of the rarest whiskies from the unparalleled Johnnie Walker reserves of maturing Scotch, including some irreplaceable casks sourced from long-closed ‘ghost’ distilleries.

New JW F23 LNY Blue Label Bottle, Packaging And 2 Serves Portrait

Johnnie Walker Blue Label x Riedel Limited Edition Whisky Glass Gift Set - beautifully designed gift box houses two of Riedel’s finest glasses to pair and enjoy Johnnie Walker Blue Label. Experience the complex aromas of sandalwood, honey, sherry, and orange at first, with a hint of fiery spice.  On the palate an initial sweetness gives way a dry lingering finish with some dark chocolate, ginger and smoky elements.

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The Johnnie Walker Blue Label x Riedel Limited Edition Whisky Glass Gift Set will be gifted upon purchase of a bottle of Johnnie Walker Blue Label at all major alcohol retailers in Hong Kong while stock lasts.